Perplexity AI to Split Revenue with Publishers from AI Searches – Report

Perplexity AI Introduces Revenue-Sharing Program for Publishers

Perplexity AI, a fast-growing artificial intelligence startup backed by Nvidia, is taking steps to address concerns from media companies about the use of their content. The company is reportedly offering publishers a share of the revenue generated from articles that appear on its platform. This initiative comes as the startup faces criticism and legal challenges from some media outlets over how they utilize content in their AI systems.

The company has set aside $42.5 million to be distributed among publishers through a new program. This funding will come from the revenue generated by Comet Plus, a premium subscription service for the Comet browser. Under this initiative, publishers will receive compensation when their content appears in search queries on Perplexity’s Comet browser, drives web traffic, or is used by the AI assistant to fulfill user requests.

Aravind Srinivas, CEO of Perplexity AI, told Bloomberg that while AI is helping to create a better internet, it is essential that publishers are fairly compensated for their work. The company has designed a model where users pay $5 per month for access to a curated selection of content from participating publishers. In this arrangement, publishers will receive 80% of the revenue, with the remaining 20% retained by Perplexity.

This approach marks one of the first instances of an AI startup implementing a revenue-sharing model based on the use of publishers’ content in user interactions. Other major players like OpenAI and Google have also entered into multimillion-dollar deals with publishers to license and distribute content.

Jessica Chan, head of publisher partnerships at Perplexity, did not disclose which specific publishers are currently part of the program. However, she mentioned that the company is in discussions with previous media partners. Despite these efforts, Perplexity AI has not yet responded to a request for comment from Seeking Alpha.

Recent Developments and Expansion

Earlier this month, Perplexity made headlines after it was reported that the company had made a $34.5 billion bid to acquire Google’s Chrome Web browser. This move would give Perplexity control over a key component of Google's ecosystem, which has been under scrutiny in ongoing antitrust court cases. The browser is considered a critical asset for Google, and its potential sale has sparked significant interest in the tech industry.

In addition to its recent developments, Perplexity has been growing rapidly. According to reports, the company has seen extreme growth, with its CEO stating that users are increasingly tired of traditional browsers. This sentiment aligns with Perplexity’s vision of creating a more intelligent and efficient browsing experience.

Analysts have also noted that Perplexity could play a significant role in Apple’s AI strategy. Some reports suggest that Apple has internally discussed acquiring Perplexity AI, highlighting the company’s potential value in the broader AI landscape.

As Perplexity continues to expand its reach and influence, the company’s focus on fair compensation for content creators may set a new standard in the AI industry. By offering publishers a stake in the revenue generated from their work, Perplexity is not only addressing concerns but also paving the way for a more collaborative and sustainable digital ecosystem.

Is Computing Headed for a Lean Era?

Understanding the LEAN Metric and Its Implications

In July, a groundbreaking idea emerged from the University of Michigan, where a computer engineering professor introduced a new way to evaluate the efficiency of processor designs. Todd Austin’s LEAN metric sparked both admiration and doubt, but even those who were skeptical recognized its underlying logic: a significant portion of silicon is dedicated to tasks that don’t directly contribute to computation.

Austin highlighted that more than 95% of an Nvidia Blackwell GPU is allocated for functions other than computing. While these components perform critical roles, such as determining the next instruction to execute, Austin argues that future processor architectures should prioritize maximizing computation while minimizing unnecessary overhead.

What Is the LEAN Score?

The LEAN score, which stands for Logic Executing Actual Numbers, aims to quantify how effectively a processor uses its transistors. A perfect score of 100% would mean that every transistor is actively involved in computing a number that contributes to the final result of a program. Any score below 100% indicates that some silicon and power are being used inefficiently or for non-computational tasks.

The Role of Non-Computing Logic

According to Austin, high-end processor designs can be divided into two main components: the part that performs actual computation and the part that decides what computation to carry out. Successful designs have been working to minimize the latter, focusing on reducing the amount of logic needed to determine the next step in processing.

Where Is Computing Efficiency Lost?

Two primary sources of inefficiency in current processor designs are precision loss and speculation loss. Precision loss occurs when more bits are used than necessary for a given computation. This trend is evident in GPUs, which have transitioned from 32-bit floating-point precision to 16-bit, 8-bit, and even smaller formats, all aimed at reducing this type of loss.

Speculation loss arises when the processor makes incorrect guesses about upcoming instructions. Speculative execution, a technique where the computer predicts the next instruction and begins processing it before it arrives, often results in wasted computational effort. In high-end CPUs, it's common to see two speculative instruction results discarded for every one that is useful.

Applying the LEAN Metric to Real Hardware

Austin applied the LEAN metric to several types of hardware, including an Intel CPU, an Nvidia GPU, and Groq’s AI inference chip. The results were revealing. The gap between the CPU and GPU was narrower than expected, with the GPU achieving a LEAN score of 4.64% compared to the CPU’s 1.35%. However, the Groq chip stood out with a much higher score of 15.24%, indicating that a significant portion of its design is focused on direct computation.

Why Was the LEAN Metric Developed?

Despite the current state of computing being relatively good, Austin believes there is a growing need for more efficient designs. As AI continues to scale, the demand for greater compute power, larger memory access, and increased memory bandwidth is rising. This challenge comes at a time when Moore’s Law is reaching its limits, making it increasingly difficult to rely on traditional scaling methods.

As a computer architect, Austin emphasizes the importance of rethinking how transistors are arranged to create more valuable designs. He suggests that future processors will need to become progressively leaner, focusing on optimizing every component to maximize computational output.

Tiny Devices, Big Security Impact

Tiny Security Devices That Make a Big Difference

Home security doesn’t have to be complicated or intrusive. Some of the most effective security tools are small, unobtrusive, and easy to install. These devices often come at a lower cost and don’t require ongoing subscription fees, making them ideal for anyone looking to protect their home without the hassle.

For renters or those who want a simple setup, these tiny gadgets can still provide strong protection against burglaries and home damage. Here are some of the best small security devices that offer big benefits.

Light Bulb Security Camera

One of the easiest ways to add surveillance to your home is with a light bulb security camera. These devices replace a standard light bulb and function as both a camera and a spotlight. You simply screw them into a regular socket, and they’re ready to use. There’s no need for wiring, batteries, or complicated installation.

These cameras are affordable and perfect for areas like porches, entryways, or garages. A great option is the Symynelec bulb, which starts at around $50. It offers clear video and motion detection, making it a smart choice for basic home monitoring.

Hidden Smart Lock

Smart locks come in many forms, but not all are large or feature-heavy. The Level Lock Plus is a sleek, compact option that blends seamlessly with traditional door hardware. Priced around $280, it offers smart features such as key card access, Bluetooth unlocking, and Apple Home Key compatibility. It also functions as a regular deadbolt if needed, giving users flexibility without sacrificing aesthetics.

This lock is ideal for those who want modern convenience without the bulk of larger smart lock models.

Standalone Motion Sensor

Motion sensors are a valuable addition to any home security setup. They don’t require a full system and can monitor specific areas like entryways, garages, or child’s rooms. Eufy’s motion sensor, priced at $30, is a reliable choice with long-lasting batteries and adjustable sensitivity settings. However, it does require a hub, which can add to the cost.

A more budget-friendly alternative is Tapo’s motion sensor, available for $20, paired with a $23 hub. Both options can trigger phone alerts or sirens when movement is detected, offering peace of mind without the need for a complex system.

Standalone Vibration Sensor

Vibration sensors are commonly used in home security systems to detect tampering or break-ins. Standalone versions offer similar functionality at a fraction of the cost. For example, a GE vibration sensor costs just $10 and can be easily attached to ground-floor windows. If the window is broken or tampered with, the device triggers a siren, providing an immediate alert.

This type of sensor is a cost-effective way to add an extra layer of protection to vulnerable areas of the home.

Smart Smoke Detector

Smoke detectors are essential for every home, but many traditional models are outdated and annoying. Modern smart smoke detectors look like conventional units but offer additional features. The Kidde/Ring collaboration detector, priced at $75, works with the Ring app and sends real-time alerts to your phone. The Nest/First Alert model, costing $130, integrates with Google Home and provides battery warnings and easy testing.

These detectors are a smart upgrade that improves safety without compromising on design or usability.

Smart Radon Detector

Radon is a serious health hazard that can go undetected for years. Testing for radon typically involves sending samples to labs, which can be time-consuming and costly. The AirThings Corentium Home 2, priced at $210, is a compact device that measures radon levels directly in your home. It can be placed in basements or other high-risk areas and provides continuous monitoring. The device connects to an app for real-time data, eliminating the need for lab analysis.

This is a convenient and accurate solution for homeowners concerned about radon exposure.

Leak Detector

Water leaks can cause significant damage if left unchecked. Small leak detectors are designed to fit in hard-to-reach places like under sinks or behind toilets. When water is detected, they trigger sirens and send app alerts, allowing you to address the issue quickly.

Eufy’s leak detector, priced at $35, and SwitchBot’s affordable model at $18 are both excellent choices. These devices offer a low-cost, effective way to prevent water damage and save money on repairs.

Additional Resources

If you're interested in exploring more security solutions, there are plenty of options available. From the best outdoor home security cameras to methods for setting up home security without Wi-Fi, there’s something for everyone. Whether you're a renter or a homeowner, investing in small, smart security devices can make a big difference in protecting your space.

Smashing a 3D-Printed Ghost Gun Won't Stop Forensic Data Recovery – Here's Why

The Hidden Risks of 3D Printing and the Rise of Ghost Guns

The rapid advancement of 3D printing technology has revolutionized manufacturing, offering new ways to create tools, spare parts, and even artistic designs. However, this innovation also brings with it a growing concern: the emergence of “ghost guns.” These are firearms produced outside traditional regulatory systems, making them difficult to trace and increasingly linked to violent crimes. One such incident involved the 2024 killing of UnitedHealthcare CEO Brian Thompson, which highlighted the urgent need for better tracking mechanisms.

Embedding Forensic Data in 3D-Printed Objects

In response to these challenges, researchers have developed a system that could change how forensic investigations approach 3D-printed items. Known as Secure Information Embedding and Extraction (SIDE), this framework aims to make it harder for illicit objects—like ghost guns—to go undetected. The system allows for the embedding of unique data into printed objects, including timestamps, geolocation information, and printer identification details.

Unlike previous methods, SIDE is designed to withstand attempts to destroy or tamper with an object. Even if a 3D-printed item is broken into pieces, investigators may still be able to recover critical forensic information. This breakthrough was inspired by earlier work presented at the IEEE International Symposium on Information Theory in 2024, which explored encoding techniques that can reconstruct data from partial remains.

How SIDE Works and Its Implications

The SIDE system uses mathematical methods to ensure that fragments of a 3D-printed object retain enough encoded detail for forensic analysis. This means that even if a weapon is deliberately shattered, key information might still be recoverable. The system also includes security mechanisms that could require 3D printers to automatically embed these fingerprints during the printing process.

While this development offers significant benefits for law enforcement, it also raises important questions about privacy and surveillance. For instance, a beginner’s 3D printer used for simple home projects might soon face the same regulatory requirements as industrial machines if such systems become mandatory. This could lead to broader concerns about control over personal manufacturing and the balance between public safety and individual freedom.

Beyond Weapon Tracing: Wider Applications of SIDE

Although the primary focus of SIDE is on tracking ghost guns, its potential applications extend far beyond that. Any item produced using a 3D printer could theoretically carry an invisible signature, allowing investigators to trace its origin. When combined with AI tools for pattern recognition and data recovery, this technology could help reconstruct timelines and identify individuals based on fragments of plastic or resin.

Netanel Raviv, assistant professor of computer science & engineering at Washington University in St. Louis, emphasized the significance of this work. He stated that SIDE opens up new ways to protect the public from the harmful aspects of 3D printing through a combination of mathematical contributions and advanced security mechanisms. While the system may not be foolproof against highly skilled adversaries, it raises the bar for those attempting to evade detection.

Balancing Innovation and Regulation

As 3D printing continues to evolve, so too must the measures in place to address its risks. The development of systems like SIDE represents a crucial step toward ensuring that this powerful technology is used responsibly. However, the debate surrounding regulation will likely involve complex discussions about the boundaries of surveillance, the rights of individuals, and the role of government in overseeing technological advancements.

Ultimately, the future of 3D printing will depend on finding a balance between fostering innovation and safeguarding public safety. With continued research and collaboration between scientists, policymakers, and industry leaders, it may be possible to harness the full potential of 3D printing while minimizing its risks.

9 to 5 Is 'Outdated,' Says HR Expert: Employees Want Freedom

The Shift in Workplace Norms

With the increasing prevalence of remote work, many employees no longer require a physical presence in an office for eight hours a day. This shift calls for companies to reevaluate and adapt their workplace norms, according to Anessa Fike, founder and CEO of fractional HR consulting firm Fike+ Co and author of The Revolution of Work. Fike argues that the traditional 9-to-5 schedule is outdated and fails to align with modern life demands.

Fike highlights that the standard work model poses challenges for employees trying to balance other responsibilities. For instance, the 9-to-5 schedule often conflicts with school hours, making it difficult for parents to manage child care. She emphasizes that this rigid structure contributes to burnout and disengagement among workers.

The Impact of the Pandemic on Work Culture

The COVID-19 pandemic served as a catalyst for change in the workplace. Many employees experienced the benefits of remote or hybrid work during the pandemic and are now resisting strict schedules and return-to-office mandates. Fike notes that people are increasingly tired of being directed on what to do, emphasizing that the current working environment is unsustainable.

Companies may be hesitant to relax their hours and location requirements for several reasons. One significant factor is the desire to recoup costs associated with office space. Fike suggests that real estate owners have a vested interest in maintaining office spaces, which drives the push for return-to-office policies.

Additionally, RTO mandates can serve as a control mechanism for managers who struggle to effectively manage teams without in-person interactions. Fike believes that some leaders prefer to avoid the effort required to adapt to new management styles, stating that they often use excuses like "it's hard" or "that wouldn't work for us."

The Need for Flexibility

Lack of flexibility in work arrangements has led many employees to seek alternative employment opportunities, such as freelance or contract work. Fike points out that employees are frustrated by the lack of autonomy in deciding where and when they work, including meal times. She asserts that adults should not be subjected to such restrictions.

Embracing a Flexible Future

The future of work lies in flexibility. Fike emphasizes the importance of understanding and meeting the needs of individual employees. While some Gen Z employees value in-office time for learning from peers, others prefer to avoid offices altogether. Fike acknowledges that productivity varies among individuals and that a one-size-fits-all approach is ineffective.

She shares her own experience of discovering her peak productivity hours after leaving a corporate setting. Fike believes that helping individuals identify their optimal working times early in their careers could significantly enhance productivity.

One effective strategy she has observed is the implementation of "core hours," allowing employees to create their own schedules while ensuring availability during specific time frames. Fike encourages businesses to engage with employees, experiment with different work models, and find solutions that suit their needs.

Expanding Opportunities

For those looking to stand out, grow their network, and access more job opportunities, there are resources available. A new online course, How to Build a Standout Personal Brand: Online, In Person, and At Work, offers insights from expert instructors on showcasing skills, building a strong reputation, and creating a digital presence that AI cannot replicate. A coupon code, EARLYBIRD, provides a 30% discount on the regular course price of $67 (plus tax) through September 2, 2025.

Additionally, subscribing to a newsletter can provide valuable tips and tricks for success at work, with money, and in life. Joining an exclusive community on LinkedIn allows for connections with experts and peers, further enhancing professional growth.

Why Mending Clothes Is Trendy Again

The Rise of Mending as a Fashion Trend

In today’s world, where fashion trends often revolve around new purchases and fast fashion, one of the most exciting developments this summer is not an item but an activity: mending. Repairing your own clothes has become more than just a practical choice—it's a statement of values, a creative expression, and a way to connect with your wardrobe on a deeper level.

Mending is increasingly seen as a smart decision, both financially and environmentally. It combines the satisfaction of craftsmanship with the benefits of saving money and reducing waste. As more people embrace this idea, it’s no surprise that a growing number of stylish individuals—men and women alike—are taking their clothing care into their own hands.

While many of us can sew on a button or fix a loose hem, tackling more complex repairs can feel daunting. However, the landscape is changing. Workshops are becoming more common, and online platforms like YouTube and TikTok offer countless tutorials. What’s more, expectations around what a repair should look like have evolved. Perfection is no longer the goal.

Invisible mending, which requires advanced skill, is still essential for preserving high-end or delicate garments. But visible mending is gaining popularity as a bold and creative approach. Using colorful stitches to cover moth holes or rips in beloved jeans turns flaws into unique features. These imperfections become part of a garment’s story, transforming it into a wearable piece of art.

Skye Pennant, founder of the Slow Stitch Club, has been offering workshops in visible mending since 2020. She emphasizes the empowering nature of these techniques, noting that investing time and care into repairing something makes it feel more valuable. “I always say, think about your clothes as a wearable scrapbook of your memories,” she explains. For her, each rip in a mended jacket tells a story, reminding her of the moments that shaped it.

Andrea Cheong, author of Why Don’t I Have Anything To Wear?, has long advocated for learning to sew as a way to connect with clothing and shop more mindfully. When her own repair content gained traction, she began hosting mending classes for her followers. She believes visible mending satisfies a desire for personalization in an era dominated by mass-produced fashion. “We’re always trying to express who we are through our clothes,” she says. “What better way to say, ‘this is who I am’ than by mending something yourself?”

The emotional benefits of mending are also evident. Emily Zak, a consultant and journalist, used to be a shopping addict. In 2024, she took a break from buying new items and focused on repairing her existing wardrobe. Many of her pieces needed professional help, but she also learned to sew at her local dry cleaners. “The biggest surprise was how I felt about it,” she recalls. “I thought it would be difficult, but instead, it was incredibly rewarding.”

Six months later, she continues to shop less while still enjoying fashion. Her experience shows that mending can provide the same dopamine rush as buying something new—without the environmental cost.

Getting Started with Mending

If you're interested in trying mending, there are several steps you can take to begin:

• Practice on old items: Start with a tea towel or a holey sock to get comfortable with the techniques.
• Choose the right tools: A regular needle works, but a tapestry darning needle is ideal for knits, while a sashiko needle suits denim and cotton.
• Use affordable materials: Look for embroidery thread in charity shops, where there’s usually a good selection.
• Experiment with thread: Embroidery thread consists of six strands. Depending on the fabric, you can separate them to make the thread last longer.

Mending is more than just fixing something—it’s a way to reconnect with your clothes, express your individuality, and contribute to a more sustainable future. Whether you're a seasoned sewer or a complete beginner, there’s never been a better time to pick up a needle and thread. After all, those moths might just be helping us rediscover the beauty of repair.

Nike's New Running Top Keeps You Cool With Smart Design

A New Era of Running Gear Innovation

When it comes to innovation in running gear, the spotlight is often on shoes, especially with the rise of carbon plate technology that has revolutionized performance. However, the advancements in running apparel are just as impressive and are beginning to capture attention.

Nike, a leader in athletic wear, has recently introduced a new piece of running gear that's making waves: the Radical AirFlow garment. This t-shirt is designed to keep runners cool and comfortable during long-distance runs, particularly on trails. The top has already proven its effectiveness through rigorous testing by Nike athletes, including Caleb Olson, who wore it while winning the Western States 100-mile race in June.

A Shirt Full of Holes

The Radical AirFlow top uses a unique material called Radical AirFlow, which features numerous holes to enhance airflow and speed up sweat evaporation. This design is inspired by the Bernoulli Principle of fluid dynamics, specifically the Venturi Effect. Every element of the shirt has been carefully considered to promote optimal airflow to the skin.

Jahan Behbahany, Senior Director of Nike Apparel Innovation, explained the development process: “We tried all kinds of airduct configurations, sizes, and zonal placements throughout the testing and development. We found that a funnel-shaped construction of larger to smaller gradient holes, uniformly placed, would best ‘funnel’ and accelerate air to the skin.”

In addition to the smaller holes covering the entire top, there are larger cutouts under the arms and at the elbows, which provide extra ventilation and comfort. These features help reduce the risk of chafing in sensitive areas. The cropped design also improves airflow to the abdomen, making it easier for athletes to access their waist belt during ultramarathons.

The materials used in the top are designed to dry quickly and absorb less sweat and water than traditional tops, further enhancing comfort during long runs.

The Future of Trail Running

While the Radical AirFlow top may not be the most conventional choice for everyday runners, its benefits could make it an appealing option for those looking to improve performance. However, it will not be available to the general public until 2026. In 2025, only Nike elite athletes will have access to the top as it continues to be refined for its retail launch next year.

Alongside the innovative top, Nike has also launched the ACG Ultrafly, a trail-running shoe that builds upon the success of the previous model. This new version is lighter and more flexible, thanks to a redesigned carbon plate that allows for greater flexibility on uneven terrain. The upper has also been updated to be more breathable and to drain water faster.

The midsole remains composed of Nike’s springy ZoomX foam, and the sockliner is made from the same material. A Vibram Litebase outsole ensures grip on various surfaces, making the ACG Ultrafly suitable for a wide range of trail conditions.

Like the Radical AirFlow top, the ACG Ultrafly will not be available for purchase until 2026. The price has yet to be announced, but it is expected to be similar to the $270 / £230 price tag of the previous model.

As Nike continues to push the boundaries of running gear, both in terms of footwear and apparel, it's clear that the future of running is being redefined. Whether it's through groundbreaking shoe technology or innovative clothing designs, the brand is setting new standards for performance and comfort.